Posted by : Amanda Stein Sunday, January 17, 2016
A single mishap can destroy a business relationship. Maybe you’ve used many marketing channels to establish, maintain, and nurture long-term relationships with customers and leads – almost on a one-to-one basis. But that single miscommunication can completely destroy your marketing efforts. How? It often happens when customer service emails are mishandled. Our latest infographic provides best practices for building your company’s reputation and demonstrating reliability even in crisis situations.
The rules for customer support communications are simple and self-evident: to retain customers and safeguard your organization’s reputation, make sure your customer service emails are professional, helpful and emphatic.
But when a complaint requires an immediate response, the rules often escape us. So here’s a helpful refresher.
Brought to you by GetResponse Email Marketing