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- How to Determine You’re Getting an Experienced SEO Company
Posted by : Amanda Stein Thursday, December 19, 2013
Use the tips offered here to better determine if you are getting an experienced SEO company for your online marketing needs.
Choosing to pursue SEO services is a very wise decision if you are trying to better position and market your business online to attract more customers and generate more traffic and sales. It’s important that you conduct adequate due diligence into the SEO company that you are considering beforehand for the best results. Use the helpful suggestions offered in this article to better approach the process of choosing the best company for your needs, and know that you are going with an experienced and tenured entity to procure the best results.
Company Experience and Portfolio
Your very first inquiry should be regarding the experience of the company and its portfolio. A well tenured entity will feature a very impressive portfolio that attests to their experience and expertise within this sophisticated field of online marketing. Try and veer away from startup companies, smaller companies that have fewer resources, and companies that don’t provide the adequate experience set you are seeking. Even larger entities that offer SEO services have plans that can work for business budgets of all sizes. So don’t shy away from requesting a quote, as you might be surprised at how affordable it truly is.
Track Record with Projects
Take a look at the current projects and the past projects that the SEO company has worked on. Try and find current ranking examples that you can go off. These are examples that the company will provide that demonstrate their effectiveness at getting their clients’ websites ranked in the top results of the major search engines. The most respected companies are more than happy to provide ranking examples, white papers and case studies that reflect their stringent approach to delivering excellence time and time again.
SEO Methods Being Used
This is a very important aspect to receiving SEO services. Always question the method of how the SEO company goes about conducting their routine. There are three methods by which SEO can be implemented: white hat, grey hat and black hat. The only method that is accepted by Google and the other major search engines is white hat SEO tactics. The other two can actually get your site de-ranked, penalized or banned from the search engines if they are discovered.
Competitive Pricing Models
The pricing models offered by the SEO company should be competitive and realistic. After all, they are competing with other companies that are offering the same services. Most services providers will offer several different package types, and the best are always willing to customize a quote to cater to your budget and ongoing needs.
Customizable, Scalable Solutions
The solutions offered by the SEO company that you choose should be customizable and scalable. This means that signature plans should be able to be modified and adjusted to reflect not only the best interests of your business, but to also cater to your overhead budget. You have a variety of different SEO services that you can choose from during the present day. By being proactive and diligent in your search, you can find the perfect match for your business needs.
Author Bio: Sarah Parker is an internet marketer as well as a freelance writer. She is passionate about her work and has experience writing for a broad spectrum of topics. Parker continuously educates herself on the evolving practices of internet marketing, which is reflected in all her work. Her recent writings include solutions offered by the SEO company. Follow her on Twitter/@Sarah_Parkar.