Posted by : Amanda Stein Thursday, September 13, 2012

A career in graphic design allows you to express your creativity while meeting the demands of your clients. Many graphic designers work in a variety of different mediums, from paper to digital art. If you're thinking of pursuing a career in graphic design, read ahead for some ideas on what you need to succeed in the industry.


A successful career in graphic design requires you to experiment and work with your creativity every single day. Regardless of what type of graphic designer you are, you must work hard to please your customers or you may lose their business. Every single day may bring a new challenge to your skills. Your clients may demand a certain look that you've never done before, requiring you to tap into your artistic abilities in a new way.


Within the graphic design industry, there are many different career paths available to you. A good graphic designer has a basic understanding of the different skills all graphic design jobs need. For example, you may start working in a publishing firm but decide you'd rather work for a web design company. Keeping your skills fresh for each type of graphic design job can help you switch easily if you want a new challenge.

Educational Background

Many graphic designers enroll in graphic design school to help them get a good job right out of school. Attending school can help you learn the technical skills you need for future employment. Your coursework will also help you learn how to use your creativity to accomplish tasks. After graduation, your degree from a graphic design school may help increase your chances of landing job closely related to your educational background.

Personality Traits

Successful graphic designers rely on a number of personality traits to help maintain their business. Good communication skills are necessary for the majority of graphic designers. If you want to satisfy your customers, you must listen carefully to their feedback and adjust your work according to their demands. Graphic designers must also possess a strong work ethic to succeed, especially those that are self-employed. Your career may often require you to work independently and on a tight schedule.

Trend Follower

If you want to please your clients, you need to pay attention to the trends in your industry. Trends in graphic design come and go all the time. You don't want to create an advertisement for a client that looks outdated. You can't isolate yourself from what everyone else in your industry is doing and still hope to satisfy your customers. Although graphic design gives you the ability to show your creativity, you also must embrace some limits to satisfy your client's preferences.

Environment Adaptability

Some graphic designers work in the advertising division of a large corporation. Others work as part of a team for an independent graphic design company. Additionally, some designers also work for themselves from home. You must feel comfortable working in a number of different environments if you want to do well as a graphic designer.

This guest post was provided on behalf of The Centre for Arts and Technology, Canada's most recognized college for graphic design and other courses to suceed in the media production industry.  For more information, visit

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